Facebook lets users tell its algorithm what they want to see
Facebook is adding a feature called Your Algorithm that lets users pick topics they want to see more or less of. People can also describe in their own words what they want in their feed. Meta says it now uses AI language models to rank posts.
Facebook is rolling out a new feature called "Your Algorithm" that lets users add and manage topics they want to see in their feed and in Reels, The Verge and Engadget reported Tuesday.
The feature first launched on Instagram earlier this year, both outlets said.
Users can add topics to their interests or to a "not interested" list, Engadget reported. There is also a box where Meta asks people to describe in their own words what they want to see in their feed, it said.
Meta says recommendations "respond right away" after users make changes, The Verge reported.
People can reach Your Algorithm from the three-dot menu on individual posts, The Verge said. "Interested" and "not interested" buttons may also appear under posts. Meta says it "may ask follow up questions for more detail on what you liked or disliked," according to The Verge.
The change is possible because Meta now uses large language models, a type of AI, in its ranking systems, both outlets reported.
"LLMs can incorporate the interests, context, and intent behind natural language, unlocking an algorithm you can actually talk to," Meta said, according to The Verge. Instead of simply guessing what people like from what they click on, the models can take direct requests, Engadget reported.
The new feature is part of a set of what Meta calls "AI-powered" tools to customize what users see on Facebook, The Verge said.
The update had not yet reached the app of Engadget's writer, the outlet said. The writer said the Instagram version had some limits, such as not allowing requests for fewer ads or adding "posts from people I follow" as an interest.
The change comes after Meta's earlier efforts to cut down on spam and engagement bait in the Facebook feed, Engadget noted.
What we know: Facebook users can now tell its algorithm what they want to see.
What we don't: How well the AI will follow users' requests.
Where outlets agree The Verge and Engadget both report that Facebook's Your Algorithm feature, first launched on Instagram, lets users add topics and relies on large language models in ranking.
Where they differ The outlets cited here report the same key facts so far.