Mattel's tiny die-cast cars now have their own movie. Matchbox: The Movie began streaming on Apple TV on Friday, October 9. Sam Hargrave, who directed Netflix's two Extraction films, is behind the camera, IGN reported.

John Cena plays Sean, an undercover CIA agent. A mission to deliver a nuclear warhead goes wrong, and a colleague played by Danai Gurira tells him to lie low for 10 days, Moneycontrol reported. He goes home and reconnects with childhood friends who once bonded over Matchbox cars. They are played by Jessica Biel, Sam Richardson, Teyonah Parris and Arturo Castro. Soon the whole group is caught up in the hunt for the stolen warhead.

Most critics were not impressed. IndieWire called the film "an algorithmic chore" and "bland and frictionless." Its critic linked the movie to Skydance, the company behind it, and said it plays like a warning about Hollywood's future. IGN said the film starts as "a ridiculous ad" for the 70-year-old toy line and called it "glitzy, glossy and hollow."

FandomWire was also harsh. It called the film "a souped-up infomercial" meant to sell a dying brand. It added that the movie, in its own way, could have worked.

Moneycontrol was kinder. It said the writing is weak and the jokes are uneven, but the action and the friendships make it "an easy, entertaining watch." Its critic praised a highway chase between Bucharest and Budapest. The same review said actor Randeep Hooda is "oddly reduced to an extra."

The action itself drew some praise even from critics who disliked the film. IGN said Hargrave's large set pieces deserve a big screen, and that they lose impact on a TV at home. It also called the movie a waste of a Marvel-sized budget.

What we know: The film is streaming now on Apple TV, and most early reviews are negative.

What we don't: How many people are watching, since Apple does not usually release viewing numbers.